Unlikely Allies has ended

Aaron Pereira

Aaron is excited about the spaces that people live in and how people live together - with an a
orientation towards inner work and development - and touching on a mix of art, music and
architecture. He is currently working with the Wellbeing Project, an initiative that’s co-created
with Ashoka, Esalen, the Fetzer Institute and the Synergos Institute. He experimented before
that with the Homegrown Cities project, and with the Guggenheim/BMW urban lab in Mumbai.

Aaron took a 7 year sabbatical till June, 2012 to spend time traveling, to do deep personal
exploration, and more. Prior to the sabbatical, Aaron was: inspired to co-found CanadaHelps, a
charity which engages over 1 million Canadians and raises C$ 100 million a year for projects
across Canada and around the world. The organization also works directly with 20,000 charities
helping them with the development of their internal capacity. He also co-founded Vartana, an
initiative to develop the field of social finance in Canada, and to develop a financial institution for
social enterprise. Vartana was part of a small group that successfully advocated for the
government to invest $150 million into social enterprise investment funds, they also worked with
leading banks on their credit models for lending to social enterprise.
For his work as a social entrepreneur he was named an Ashoka Fellow, and a World Economic
Forum Young Global Leader. Aaron has completed a degree with a minor in Economics from
Queen's University, and studied at Oxford University as a Skoll Scholar. He has also completed
an executive education program at Harvard University’s Kennedy School.
Aaron Pereira was born in Goa, and grew up in India, the Middle East, and North America. He
now loves making his home in Paris and India.